# Freebee Ads — Honey / Ink

Proposed identity for local review.

## Palette
Honey #F4C542 · Ink #20201D · Ivory #F8F7F2 · Stone #F0EDE4
Use ink text on honey. Do not use white text on honey. Reserve yellow for actions, highlights and expressive brand moments.

## Logo
Use freebee-logo.svg on light surfaces, freebee-logo-inverse.svg on dark surfaces. bee-mark.svg is the small symbol. Keep one wing width of clear space; minimum symbol width 24px. Do not stretch, add shadows, rotate or change stripe proportions.
The SVG mark is editable vector geometry. Wordmarks contain live text and require Instrument Sans (Google Fonts, SIL Open Font License); a system fallback may change their appearance.

## Typography
Instrument Sans 400/500 for display and body; JetBrains Mono for numeric data. Avoid excessive uppercase labels.

## Mascot
bee-mascot.png is an AI-generated raster character with transparency. Use for onboarding, success states and game promotion. Do not replace the simple logo with the full character at small sizes.

## Photography
Installation imagery is AI-generated concept imagery. Do not describe concepts as actual live venues.

## Scope
This identity is applied to the public landing page, brand preview, authentication pages, and shared advertiser/operations workspace components. Honey controls use ink text. Review screenshots and local validation notes are in output/previews/. No trademark clearance has been performed.